Brand Designer 2014–2016
Ra Yoga
Ra Yoga is a California-based fitness studio blending physical flow with spiritual grounding, and I was brought in to help develop the studio's first complete visual identity. Working directly with the founders, I created a brand system around their existing logo that balanced Ra's earthy, welcoming ethos with a modern wellness sensibility.
Visual Identity
Developed a flexible visual system built around texture and nature.
Web and Mobile
Designed a clean, intuitive interface for both web and mobile, making class booking and exploration feel simple and welcoming.
Digital and Print Promos
Built campaigns for ongoing class promotion, member engagement, and seasonal offerings.